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Blue Patterned Background

Helping Healthcare Brands Understand Their Customers

Qualitative market research for pharma, biotech, and medical device teams — from someone who's been in the room for over 25 years.

Hi, I'm Frank

I founded Harrison Insights in 2017 because I saw too many research projects handed off to junior teams and too many clients wondering where the insights went. That doesn't happen here. When you work with me, you get me.

Frank Harrison, President of Harrison Insights

I hold a degree from the University of Pennsylvania's Wharton School, and I've spent my career studying how people make decisions. Before going independent, I spent years as a senior researcher managing accounts for major pharmaceutical companies and leading global research programs.

What I Do

End-to-end qualitative research services from study design to deliverables

Research Design

I build research programs from the ground up: defining objectives, writing screeners, developing discussion guides, and managing fieldwork. Whether you're exploring a new market, testing messages, or mapping a patient journey, I design studies that get clear, usable answers.

Moderating

I have an improvisational interviewing style that puts respondents at ease. Whether I'm talking to oncologists about treatment sequencing or patients about their diagnosis experience, I know how to push past surface-level answers without making people defensive.

Analysis & Reporting

I've spent years presenting to senior marketing executives, so I know what they need: clear stories backed by evidence, not 80-slide decks full of filler. My reports are built to drive decisions - concise, organized, and focused on what matters for your brand.

Why Work With Me

When you hire Harrison Insights, you get a senior researcher from start to finish - no hand-offs, no junior teams, no surprises

Behavioral lens

Deep insights on every project

25+ years

Research backed by experience

Full service

From study design to final report

Senior level

You get me, not a junior hand-off

By The Numbers

A snapshot of the experience I bring to every project

25+

Years in Healthcare Research

8+

Therapeutic Categories

12+

Audience Types Interviewed

100%

Senior Level Delivery

Therapeutic Experience

Over three decades, I've conducted research across a wide range of therapeutic areas. If you don't see yours listed, chances are I've still touched it. Just ask.

Hematology & Oncology

Breast, NSCLC, colon, ovarian, CML, AML, ALL, bladder, pancreatic, head & neck, gastric/GEJ, HCC, RCC, DLBCL, MCL

CV, Diabetes, Respiratory

A-fib, CHF, HTN, dyslipidemia, PE/DVT, GLP-1s, SGLT2s, insulin, BGM devices, asthma, COPD, pulmonary arterial hypertension

Autoimmune, CNS & more

RA, PsA, UC, CD, MS, Alzheimer's, ADHD, Parkinson's, rare diseases, vaccines, ophthalmics, medical devices

Let's Talk

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